by Amplitude Marketing | Mar 5, 2024 | SEO
Google confirmed it’s updating the verification process for Local Services Ads. The tech giant begun informing advertisers in specific sectors, like law services, about the update on March 4. However, there are additional reports suggesting that a broader verification...
by Amplitude Marketing | Mar 5, 2024 | SEO
Google must face a proposed class action lawsuit from advertisers claiming that it monopolizes the ad exchange market, a U.S. judge has ruled. However, some antitrust claims made by advertisers, particularly those centred on ad-buying tools, have been dismissed. The...
by Amplitude Marketing | Mar 5, 2024 | SEO
Threads is testing post-scheduling capabilities as the platform’s API enters its initial phase of live testing. The app also plans to introduce reply moderation and analytics insights capabilities for select third-party partners as part of the pilot. Why we care. Post...
by Amplitude Marketing | Mar 5, 2024 | SEO
Google Ads launched a new tool simplifying the management and automation of tasks within your account. The “Solutions” tool, which is available for free in Google Ads under Tools, enables you to quickly and easily generate reports that show you how your campaigns are...
by Amplitude Marketing | Mar 5, 2024 | SEO
A/B testing can be a great tool for enhancing website functionality, user experience and conversions. However, when done at an enterprise scale, A/B testing poses unique challenges that can inadvertently undermine a site’s SEO performance. This article examines the...
