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[Next week] Actionable search marketing training + live Q&A from SMX

[Next week] Actionable search marketing training + live Q&A from SMX

by Amplitude Marketing | Aug 8, 2023 | SEO

Don’t miss your chance to participate in tactic-rich, expert-led training on your search marketing specialty – and get specific answers to your burning questions: Register now for your choice of live, two-day SMX Master Class – happening online next Wednesday and...
Google Merchant Center sending ‘inappropriate title’ warning

Google Merchant Center sending ‘inappropriate title’ warning

by Amplitude Marketing | Aug 8, 2023 | SEO

Google Merchant Center has been issuing a new warning – for “inappropriate titles.” The message appears to apply to Google Discover and Demand Gen ads within Google Merchant Center. Product titles that fail to meet Google’s criteria face being penalized with...
Google Analytics 4 Reports get Match Types, including regex

Google Analytics 4 Reports get Match Types, including regex

by Amplitude Marketing | Aug 8, 2023 | SEO

Google Analytics 4 Reports has added support for match types. Report Filters now supports: ‘begins with’ ‘exactly matches’ ‘regrex’ Why we care. Filters help ensure that your GA4 reports only show the data you care about, saving you time. Clearer, more concise reports...
How ChatGPT can help you optimize your content for entities

How ChatGPT can help you optimize your content for entities

by Amplitude Marketing | Aug 8, 2023 | SEO

When strategically utilized, ChatGPT can surpass manual human effort in output quality.  No, the tools won’t write better content. Instead, I believe a writer armed with this technology can craft optimized content that’s better aligned with Google’s ranking criteria....
How to remove sensitive client data from Google’s index

How to remove sensitive client data from Google’s index

by Amplitude Marketing | Aug 8, 2023 | SEO

Better keyword rankings. More traffic. Extra conversions from organic search. These are the KPIs used to measure SEO performance. But beyond growth metrics, there’s a key element that some consultants or agencies overlook when managing a client’s SEO campaigns:...
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