by Amplitude Marketing | Aug 10, 2023 | SEO
Gizmodo published an article “exposing” CNET for deleting thousands of pages, as they put it to “game Google Search.” This, even though content pruning is a fairly common advanced SEO practice. What CNET did. “Thousands of articles” were deleted in recent weeks (CNET...
by Amplitude Marketing | Aug 10, 2023 | SEO
Newegg, an American online retailer, now summarizes customer reviews using ChatGPT, the company announced. The AI-generated summaries of customer reviews – called Review Bytes – appear on product pages, highlighting pros and cons. Why we care. This is innovative and...
by Amplitude Marketing | Aug 10, 2023 | SEO
Google has rolled out significant updates to its Performance Max Best Practice Guide. The refreshed document now includes information on new strategies, advising retail marketers on how they can better optimize campaigns and improve conversions. Why we care. If you...
by Amplitude Marketing | Aug 10, 2023 | SEO
A well-crafted content strategy is a fundamental element for businesses to engage and expand their audiences. With so much being published, how can you decode the art of winning audiences through content? Learn how to define your audience using personas and conversion...
by Amplitude Marketing | Aug 10, 2023 | SEO
X, formerly known as Twitter, has launched two new features to improve brand safety and control for advertisers. Sensitivity Settings and Enhanced Blocklist will be rolled out for all customers over the next few weeks in the X Ads Manager. Managing Director of X,...
