by Amplitude Marketing | Aug 30, 2023 | SEO
Google Ads API v12 will sunset on September 27, 2023. Developers are being advised to migrate to a newer version before then to ensure API access is not affected. Why we care. API updates have a direct impact on how advertising campaigns work. When an older version is...
by Amplitude Marketing | Aug 30, 2023 | SEO
Search behavior has evolved since the inception of search engines. Google’s confirmation that 15% of queries are new underscores the dynamic nature of search. This exposes a weakness in traditional keyword research, which heavily relies on a user feedback loop that...
by Amplitude Marketing | Aug 30, 2023 | SEO
In 2015, I joined what was a very small SEO team. Since then, we have more than tripled our size. As we grew, we faced the challenge of scaling our team and continuing to deliver strong work, all while maintaining the culture that enabled our growth in the first...
by Amplitude Marketing | Aug 30, 2023 | SEO
A fundamental catalyst for innovation, data fuels growth and success. Now with AI, businesses can have an actual dialogue with customers. Instead of having one-way conversations where customers provide elements marketers seek, we can help customers navigate the...
by Amplitude Marketing | Aug 29, 2023 | Social Media
Also worth noting – WhatsApp usage is rising in North America.