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Universal Analytics is officially replaced by Google Analytics 4

Universal Analytics is officially replaced by Google Analytics 4

by Amplitude Marketing | Jul 2, 2023 | SEO

Well, it’s finally happening – the dreaded Universal Analytics sunset has started. Here in the United States, UA is still processing data, but we were greeted by an ominous message when we logged into our account this morning: “This property is scheduled to stop...

Meta’s New Twitter Alternative App ‘Threads’ Has Appeared in Some App Stores

by Amplitude Marketing | Jul 1, 2023 | Social Media

Meta’s Twitter rival is getting close…

Twitter Implements Usage Limits for All to Combat Data Scrapers

by Amplitude Marketing | Jul 1, 2023 | Social Media

The changes will limit how many tweets users can view.
Email Marketing: The Ultimate Guide (+ Expert Tips)

Email Marketing: The Ultimate Guide (+ Expert Tips)

by Amplitude Marketing | Jul 1, 2023 | Digital Marketing

Done correctly, email marketing can be as powerful as any other tactic today. Research has repeatedly found that the ROI for email is consistently high. In 2022, Litmus found that the return could be as high as $36 for every dollar invested. With that in mind, let’s...

What Is Inventory and Why Is It Important? A 2023 Guide

by Amplitude Marketing | Jul 1, 2023 | Digital Marketing

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