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Dark Social in 2023: Here’s Why (and How) You Should Track It

Dark Social in 2023: Here’s Why (and How) You Should Track It

by Amplitude Marketing | Jun 28, 2023 | Social Media

You text your partner a pic of the chocolate bar you want from the store. You mention your fave new shampoo in a WhatsApp message. You share an amazing Hootsuite blog article to your work Slack (hint!). Welcome to dark social. Don’t worry, dark social isn’t the same...
How marketing automation empowers your team, and whole org

How marketing automation empowers your team, and whole org

by Amplitude Marketing | Jun 28, 2023 | Social Media

For today’s marketing teams, it’s nearly impossible to do your work and stay agile without marketing automation. In fact, teams that don’t adopt automation and AI-powered software throughout their tech stack risk falling behind. There has never been more customer,...
Instagram Story Hacks: 30 Tricks and Features You Should Know

Instagram Story Hacks: 30 Tricks and Features You Should Know

by Amplitude Marketing | Jun 28, 2023 | Social Media

You’ve probably already pored over our Must-Try Instagram Hacks. (It’s a fun beach read, I totally get it!) Now, it’s time to master the fine art of the Instagram Story. It’s just basic math: If a picture is worth a thousand words, an Instagram Story post must be...
Instagram insights demystified: How to access and analyze your metrics

Instagram insights demystified: How to access and analyze your metrics

by Amplitude Marketing | Jun 28, 2023 | Social Media

Optimizing your Instagram presence doesn’t have to be a guessing game. You can find most of the answers you need within the app itself. Anyone with an Instagram Business account can use the network’s in-app reporting feature, Instagram Insights. While it may not...
16 Grants for LGBTQ+ Owned Businesses and Entrepreneurs

16 Grants for LGBTQ+ Owned Businesses and Entrepreneurs

by Amplitude Marketing | Jun 28, 2023 | Digital Marketing

Welcome to Breaking the Blueprint — a blog series that dives into the unique business challenges and opportunities of underrepresented business owners and entrepreneurs. Learn how they’ve grown or scaled their businesses, explored entrepreneurial ventures within their...
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