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TAM SAM SOM: What Do They Mean & How Do You Calculate Them?

TAM SAM SOM: What Do They Mean & How Do You Calculate Them?

by Amplitude Marketing | Jun 2, 2023 | Digital Marketing

Starting a new company is exciting. So is gauging an industry’s profit potential or forecasting a revenue goal for your business. But as you start calculating, you must remember to root these figures in reality. If you don’t, you could enter a market that doesn’t have...

It’s Actually a Great Time To Start a Business (No, Really)

by Amplitude Marketing | Jun 2, 2023 | Digital Marketing

Jon Sakoda, a founder at Decibel Partners who built a career in venture capital, shares his insights into the health of the venture capital industry and why founders shouldn’t worry about macroeconomics if they want to raise money or start a company this...
Google Bard now can use your device’s precise location for more relevant local results

Google Bard now can use your device’s precise location for more relevant local results

by Amplitude Marketing | Jun 2, 2023 | SEO

Google Bard can now use your device’s precise location to provide better local results to your questions. When you go to Google Bard, a popup dialog may show up that reads “To get more relevant responses, you can also choose to let Bard use your device’s precise...
A customer data roadmap for staying ahead of the competition by Cynthia Ramsaran

A customer data roadmap for staying ahead of the competition by Cynthia Ramsaran

by Amplitude Marketing | Jun 2, 2023 | SEO

In today’s competitive landscape, the key to winning over customers lies in personalized and extraordinary experiences. First-party data is a vital ingredient in this journey. By delving deep into customers’ engagement patterns, behaviors and transactional...

How Instagram ranks content in 2023: Feed, Stories, Explore, Reels, Search

by Amplitude Marketing | Jun 2, 2023 | SEO

Instagram has updated its resource explaining how ranking works across each part of its app – Feed, Stories, Explore and Reels. Why we care. It’s critical to understand how Instagram ranking works if you want to maximize your visibility and engagement on this...
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