by Amplitude Marketing | Jun 7, 2023 | SEO
If you’re a control-loving performance marketer like me, Google hasn’t given you many reasons to smile lately in its headlong rush toward an AI-driven world. But there is one that has the potential to provide incredibly helpful PPC reporting nuance and customization...
by Amplitude Marketing | Jun 7, 2023 | SEO
Google has added six new dimensions and metrics in the new Google Analytics 4 audience builder. These metrics should help you track your website metrics and goals in more detail using the audience builder tool. New metrics and dimensions. The five new dimensions added...
by Amplitude Marketing | Jun 6, 2023 | Social Media
LinkedIn continues to add more generative AI elements.
by Amplitude Marketing | Jun 6, 2023 | Social Media
Are influencers losing their allure with consumers?
by Amplitude Marketing | Jun 6, 2023 | Social Media
Meta’s Oversight Board experiment shows a potential way forward for broader scale social platform regulation.