by Amplitude Marketing | Jun 22, 2023 | SEO
Microsoft is urging marketers to review and adjust their ad campaigns as it prepares to roll out a major policy update. Advertisers can expect big changes to their Microsoft Advertising accounts in the coming months, as new policies and resources start being...
by Amplitude Marketing | Jun 22, 2023 | SEO
Every business owner wants to get positive reviews. But apart from their feel-good potential, reviews serve another important function that’s sometimes easy to overlook: they can actually help boost your business in search engine rankings. The “New Business Guide to...
by Amplitude Marketing | Jun 22, 2023 | SEO
As PPC pros, we’re trained to look for new ways to optimize our PPC programs. But in this quest, our natural bias is to focus on the big stuff, like revamping account structures or updating landing pages. These projects can make a real difference in performance but...
by Amplitude Marketing | Jun 22, 2023 | SEO
Are you looking to get more leads for your business on Facebook? While the Meta ad platform is one of the best ways to get highly targeted leads, it can be a little confusing to set up the right optimization in your campaign. This article tackles the difference...
by Amplitude Marketing | Jun 22, 2023 | SEO
Google has launched a new report within Google Search Console to see how well you perform with the INP, Interaction to Next Paint, Core Web Vital metric. As a reminder, Interaction to Next Paint (INP) will replace First Input Delay (FID) as a metric for Core Web...