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How to scale the use of large language models in marketing

How to scale the use of large language models in marketing

by Amplitude Marketing | May 19, 2023 | SEO

Generative AI and large language models are set to change the marketing industry as we know it. To stay competitive, you’ll need to understand the technology and how it will impact our marketing efforts, said Christopher Penn, Chief Data Scientist at TrustInsights.ai,...

Microsoft is rolling out access to Bing Chat to more users

by Amplitude Marketing | May 19, 2023 | SEO

Bing Chat will soon be available to searchers and users, as it is now rolling out unauthenticated access to chats. Users not logged into Bing will be able to ask Bing Chat questions, but it will be limited to five chats in a chat session. Unauthenticated access....

Google defines supported languages for translated search results

by Amplitude Marketing | May 19, 2023 | SEO

Google has updated its translated results in Google Search help document to include which languages this works for. Supported languages. Those supported languages for translated search results include Bengali, English, French, German, Marathi, Portuguese, Spanish,...
Your comprehensive guide to Performance Max campaigns by Adthena

Your comprehensive guide to Performance Max campaigns by Adthena

by Amplitude Marketing | May 19, 2023 | SEO

Performance Max is a campaign type introduced by Google that allows advertisers to run ads across all of Google’s networks, including search, display, YouTube, Discover, Gmail and Maps, with a single campaign.  You can reach your target audience wherever they are and...
Don’t leave the future of your data in vendors’ hands by Cynthia Ramsaran

Don’t leave the future of your data in vendors’ hands by Cynthia Ramsaran

by Amplitude Marketing | May 19, 2023 | SEO

It’s as clear as you want your data to be – this is the time to have a 360-view of your customer. You want to improve their journey and experience and protect their privacy. So where do we go from here? When identifying a solution, marketers must first identify their...
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