by Amplitude Marketing | Apr 17, 2023 | Social Media
The case against TikTok is growing, which could see more bans on the way.
by Amplitude Marketing | Apr 17, 2023 | Social Media
The new labels will let users know when their tweets have been shadow banned.
by Amplitude Marketing | Apr 17, 2023 | Social Media
A decade ago, the influencer marketing arena was limited only to celebrities and a few dedicated bloggers. Now, social media influencers have risen and saturated the market. And while their followings may vary in size, these influencers pack a punch. Their tight-knit...
by Amplitude Marketing | Apr 17, 2023 | Social Media
All social media marketers share an important goal — to get our content seen by as many people as possible. That’s what we measure our success with metrics like reach and impressions. Both of these important social media metrics track how much your content has been...
by Amplitude Marketing | Apr 17, 2023 | Social Media
The journey from follower to customer varies to such a large extent, it’s hard to sum it up in a neat analogy or metaphor. Tying social tactics directly to revenue is easier said than done, creating tension when competing for resources and budget. At Sprout Social, we...