by Amplitude Marketing | Apr 19, 2023 | SEO
For as long as I’ve been in SEO, I’ve envied my paid media colleagues’ agility and performance tracking. SEOs typically have had to exercise patience and a lot of manual building to get actionable performance data. Inspired by a Looker Studio dashboard built by our...
by Amplitude Marketing | Apr 19, 2023 | SEO
Google has documented new return policy information in the product structured data help section specific for merchant listings. This addition came on the same day that Google began showing shipping and return information in its search results. What is new. A new...
by Amplitude Marketing | Apr 19, 2023 | SEO
So you’re a paid search advertiser with a lead generation client. You’ve been reporting on total leads generated by paid search each month, but now your client wants to know about the quality of the leads your campaigns are providing. Gulp! If your client has...
by Amplitude Marketing | Apr 19, 2023 | SEO
Moz’s new SEO Director shares his process for implementing data-driven, actionable SEO strategies for companies big and small.
by Amplitude Marketing | Apr 18, 2023 | Social Media
If you believe in free will, we have terrible news — well, at least when it comes to YouTube. Because YouTube’s algorithm for recommendations drives 70% of what people watch on the platform. Seventy percent! That is some seriously staggering influence. Youtube’s 2.5...
