by Amplitude Marketing | Mar 15, 2023 | SEO
Google is bringing generative AI to its Workspace suite. Coming first to Gmail and Google Docs, you will soon be able to enter a prompt to Google will generate a first draft for you. Google Docs. Now instead of just getting a blank screen, you will see a prompt – Help...
by Amplitude Marketing | Mar 15, 2023 | SEO
Maintaining top brand positioning can be costly. But reducing brand ad spend opens the door for competitors to take away your terms. To combat this, savvy PPC advertisers are turning to automated brand bidding to reduce costs and increase profitability without...
by Amplitude Marketing | Mar 15, 2023 | SEO
Automating content creation with generative AI is a promising solution for resource-strapped businesses and teams. But when it comes to SEO, cost-savings don’t matter as much as content quality. As Google’s search algorithms place greater weight on helpful content,...
by Amplitude Marketing | Mar 15, 2023 | SEO
Everybody’s feeling the pinch. Lingering recession worries mean budgets remain under close scrutiny, and digital marketers must show ROI for every move they make. CEOs are now looking at all investments under the microscope, which means CMOs should be investing in...
by Amplitude Marketing | Mar 14, 2023 | Social Media
TikTok could once again be up for sale if it can’t reach a compromise with western regulatory bodies.