What is quality score and how to use it in PPC

What is quality score and how to use it in PPC

Quality score is one of the few constants in PPC marketing. It is a score calculated by Google and Microsoft alongside your bid to determine your ad rank. Yet, the factors of quality score and how much each lever impacts them is often a subject of debate.  We will...
Bing Image Creator added to Bing Chat

Bing Image Creator added to Bing Chat

Bing Chat has added integration with its Image Creator tool where you can ask Bing Chat to create images for you and it will. “Bing Image Creator, new AI-powered visual Stories and updated Knowledge Cards” is rolling out to new Bing and Edge preview, Yusuf Mehdi,...