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LinkedIn Publishes New Guide to B2B Marketing KPIs

by Amplitude Marketing | Feb 8, 2023 | Social Media

Looking to establish a more effective measurement process for your digital marketing efforts?

Microsoft Previews Updated Bing Search Engine, with ChatGPT Integration

by Amplitude Marketing | Feb 8, 2023 | Social Media

Bing 2.0 is coming, and it could have a big impact on search behavior.
27 TikTok stats marketers need to know in 2023

27 TikTok stats marketers need to know in 2023

by Amplitude Marketing | Feb 8, 2023 | Social Media

TikTok has been one of the fastest-growing social media platforms in existence—so your brand needs to pay attention to it. Especially (as you’ll find out shortly) because TikTok has such a large presence of younger generations, it’s important for brands to learn how...
How the best omnichannel strategies combine sales, service and marketing

How the best omnichannel strategies combine sales, service and marketing

by Amplitude Marketing | Feb 8, 2023 | Social Media

An omnichannel strategy is like an orchestra where each channel is an instrument. They can produce a nice tune on their own, but together they can create a memorable symphony that delights and engages the audience. The same goes for the omnichannel approach. Every...

Mobile’s Influence on Digital Commerce Soars, Study Finds

by Amplitude Marketing | Feb 8, 2023 | Social Media

Digital spending exceeded $1 trillion in 2022, a 21% year-over-year increase, with mobile purchases seeing increased value in Q4, according to Comscore.
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