B2B Content Marketing: Ahrefs’ Guide

B2B Content Marketing: Ahrefs’ Guide

Content marketing is essential for B2B businesses because education prospects help them make buying decisions. According to Statista, 30% of marketers say content marketing offers the highest ROI of any digital marketing channel. Furthermore, in HubSpot’s State of...

This day in search marketing history: January 17

Google Speed Update: New ranking algorithm designed for mobile search In 2018, Google announced the “Speed Update” – a new ranking algorithm designed for mobile search – would go live later in the year. The “Speed Update,” as we’re calling it, will only affect pages...