by Amplitude Marketing | Sep 8, 2022 | SEO
SEO and content are both powerful on their own. But it’s the combination of the two where you see the best results. It isn’t just optimizing your content for search but instead, taking a different approach and creating a single SEO content strategy. When we talk about...
by Amplitude Marketing | Sep 8, 2022 | SEO
In a world with tightening budgets, limited resources and a growing “do more with less” attitude, tracking performance metrics and optimizing them are more important than ever. Marketers, business leaders and other cost-center functions need to be able to show value...
by Amplitude Marketing | Sep 8, 2022 | SEO
Automation poses a risk to job security in nearly every industry. As PPC marketers, algorithm-based tools have changed the face of our job. While we once spent our workday performing keyword research, writing ad copy and adjusting bids, Google’s machine learning...
by Amplitude Marketing | Sep 7, 2022 | Social Media
We’re closing in on a verdict in the Elon Musk versus Twitter case.
by Amplitude Marketing | Sep 7, 2022 | Digital Marketing
82% of marketers planned to continue investing the same amount or increase their investments in podcasts and other audio content for 2022. This means that all marketers, from those just getting started to those with established shows, are likely looking for ways to...