by Amplitude Marketing | Aug 23, 2022 | Digital Marketing
To be honest, Gen Z can feel like foreign territory to all. Even myself, born in 2001. Although I’m smack in the middle of the TikTok, middle-part wearing generation, I don’t always fully understand the trends we start, stop, or totally cancel. Even though...
by Amplitude Marketing | Aug 23, 2022 | Digital Marketing
TikTok just announced a new feature in its Ads Manager platform, which allows advertisers to customize their attribution window for better tracking and performance. Let’s break down how the attribution manager works, how to access it, and the benefits of using it....
by Amplitude Marketing | Aug 23, 2022 | Digital Marketing
In this episode of Shopify Masters, Robert Felder, the founder of Bearbottom Clothing, shares how a high school trip to Bangladesh sparked an idea for a company that gives back. Felder went on to start Bearbottom Clothing in college, and found early on that fostering...
by Amplitude Marketing | Aug 23, 2022 | SEO
Learn which key technical SEO and website health metrics you should be including in your marketing KPIs — and how to demonstrate the impact of organic search and website health on your wider business goals. From website traffic and click-through rates to sales...
by Amplitude Marketing | Aug 23, 2022 | SEO
We’re expecting the Google helpful content update to launch this week. Does the announcement have you concerned? Aleyda Solis posted a poll on Twitter to ask SEOs. The final results: No! My content is helpful: 44.1%Unsure tbh! Let’s see: 46.6%Yes! Will prune/improve:...
