by Amplitude Marketing | Aug 26, 2022 | SEO
Google has just announced digital out-of-home ads for Display & 360. The new ad formats help to engage shoppers when they’re “out in the real world” in front of screens in public places such as stadiums, airports, bus stops, shopping centers, elevators, taxis, and...
by Amplitude Marketing | Aug 26, 2022 | SEO
The all-important Q4 holiday shopping season is nearly here. SEO will once again be a critical channel for brands to increase their visibility and sales. Ahead of the 2022 holidays, enterprise SEO platform BrightEdge has shared its latest research with Search Engine...
by Amplitude Marketing | Aug 26, 2022 | SEO
Google has started to roll out the new helpful content update that it pre-announced last week. As a reminder, Google’s helpful content update is a sitewide signal. It targets websites that have a relatively high amount of unsatisfying or unhelpful content, where the...
by Amplitude Marketing | Aug 26, 2022 | SEO
Investments in e-learning in 2022 are up, and there’s no sign of slowing. The global e-learning market will surpass $243 billion in 2022, Statista estimates. E-learning was already a growing segment when the pandemic fueled record numbers in online learning for...
by Amplitude Marketing | Aug 26, 2022 | SEO
Performance Max campaigns from Google are causing quite the stir in the advertising world. It’s one of the fastest major launches we’ve seen, with the product going from general availability (Nov 2021) to forced migration (Sep 2022) in less than a year. Here we’ll...