by Amplitude Marketing | Jul 9, 2022 | SEO
This week Pinterest introduced four new merchant features to help retailers promote their stores. Product Tagging on PinsVideo in CatalogShop Tab on Business ProfilesThe API for Shopping Product Tagging on Pins. Product Tagging allows merchants to make their pins...
by Amplitude Marketing | Jul 9, 2022 | SEO
Twitter is testing a new feature, called CoTweets, that lets any two users collaborate and expand their reach beyond their own followers. It is a limited test, available to select accounts in the U.S., Canada and Korea. Share a Tweet, share the cred.Now testing...
by Amplitude Marketing | Jul 9, 2022 | SEO
In their latest efforts to fend off a lawsuit from the US Department of Justice, Google is offering to split the part of the business that auctions and places ads on websites and apps into a separate company under the Alphabet umbrella. No word from the DOJ. While...
by Amplitude Marketing | Jul 9, 2022 | SEO
Justifications are snippets of text that Google shows in the local pack to help users “justify” why the business is showing up for their search query. There are a variety of types of justifications. The type you see highlighted in the local pack varies based on a...
by Amplitude Marketing | Jul 9, 2022 | SEO
Should the larger focus of your SEO efforts go toward creating new content or updating existing content? In my opinion, you should dedicate about half of your SEO efforts to updating old content, and the other half to creating new content. Here’s why. Webpages build...