by Amplitude Marketing | Apr 14, 2022 | Social Media
The reality is all businesses need a social media crisis communication plan. Because social media meltdowns, pile-ons and controversies aren’t just reserved for the biggest companies anymore. Recent engagement statistics highlight just how quickly social media moves...
by Amplitude Marketing | Apr 14, 2022 | Social Media
In a move that few could have predicted, Elon Musk is now looking to buy Twitter outright.
by Amplitude Marketing | Apr 14, 2022 | Digital Marketing
A few months ago, while I was driving to the airport, I saw a billboard for Kim Kardashian’s company, SKIMS. A week later, I saw ads on Instagram, then a SKIMS segment on “Keeping Up With the Kardashians.” I had one of those moments where I thought “SKIMS is...
by Amplitude Marketing | Apr 14, 2022 | Digital Marketing
What was the first social network you ever joined? While many people will recall it being Facebook or Twitter, others might remember some of the earlier, less popular social networks. You know, like Friendster, Open Diary, and Orkut? A lot of these original social...
by Amplitude Marketing | Apr 14, 2022 | Digital Marketing
Believe it or not, driving traffic to your website — albeit challenging — isn’t enough to sustain your business. To truly leverage that investment in traffic, marketers must use conversion rate optimization, or CRO, to convince said traffic to complete the...