by Amplitude Marketing | Jan 1, 2022 | 2021
An optimized site structure serves as the foundation for SEO success. At SMX Create, Niki Mosier shared how to strengthen those foundations and identify opportunities for greater search visibility. The post How to optimize your site for better findability appeared...
by Amplitude Marketing | Jan 1, 2022 | 2020, Blog
30-second summary: Google surprised marketers with a few changes in 2020 – an updated search query report, new ad extensions, and new audience targeting, to name a few — which forced advertisers to adjust their SEM strategies and tactics in order to maintain or...
by Amplitude Marketing | Jan 1, 2022 | 2020, Blog
A new study has found that, due to evolving video consumption habits, shorter video ads are now becoming just as effective as longer promotions.
by Amplitude Marketing | Jan 1, 2022 | 2020, Blog
Google’s Official Digital Marketing Publication. As advertising privacy evolves, investing in first-party data can help marketers and publishers adapt.
by Amplitude Marketing | Jan 1, 2022 | 2020, Blog
Even if you have a smaller real estate business, you don’t have to rely on third-party databases to get traffic to your listings through real estate marketing. With pay per click (PPC) advertising, you can bring people directly to your real estate website, where you...