by Amplitude Marketing | Jan 24, 2026 | Digital Marketing
HubSpot’s 2026 State of Marketing report uncovered some good news: 65% of marketers are meeting or exceeding their performance benchmarks. But that success doesn’t happen by accident. Behind those results are clear priorities, rigorous testing, and a sharp focus on...
![The gentlemen’s agreement that netted 210,000 subscribers. [Steal this play.]](https://amplitudemktg.com/wp-content/uploads/2026/01/bcbe2652-03f9-49fe-b517-acedc47b6f27-1.png)
by Amplitude Marketing | Jan 22, 2026 | Digital Marketing
“SMASH that like button,” the host says, and your eyes roll back so far you can see your own medulla. “And don’t forget to subscribe!” If you make videos, podcasts, or social media posts, you know you should be encouraging engagement. But if doing so makes you feel...
by Amplitude Marketing | Jan 21, 2026 | Digital Marketing
HubSpot’s latest State of Marketing data shows that 65% of companies exceeded their goals last year, and 93.7% improved lead quality. Should the industry celebrate and prepare for a relaxed 2026? Barely. The current state of marketing mirrors what happens to an...
by Amplitude Marketing | Jan 20, 2026 | Digital Marketing
Marketing funnels aren‘t cutting it anymore, and you’ve probably felt it in the form of declining traffic, scattered buyer journeys, and tactics that worked last year falling flat today. That’s why HubSpot introduced loop marketing tactics, a four-stage...
by Amplitude Marketing | Jan 17, 2026 | Digital Marketing
If you‘re familiar with the world of SEO, I probably don’t have to tell you there’s been a serious shift in its landscape. Marketers are no longer just optimizing content for Google‘s traditional blue links; we’re now optimizing for AI. The shift is called...
![SEO audits: How to conduct one that drives traffic growth [+ checklist]](https://amplitudemktg.com/wp-content/uploads/2026/01/1d7211ac-7b1b-4405-b940-54b8acedb26e.png)
by Amplitude Marketing | Jan 17, 2026 | Digital Marketing
At its core, an SEO audit is a step-by-step review of your website’s technical health, content quality, and search visibility. An SEO audit identifies technical, on-page, content, and link issues on a website. It helps SEO teams identify, prioritize, and fix the...
