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TikTok partners with fitness tracking app
The platform is creating a pan-European Local Movement Fund with Strava to help empower regional exercise clubs and communities.
Snapchat highlights its user engagement
Parent company Snap commissioned a report that found its social platform outranked other apps in many key performance elements.
TikTok adds full-song Apple Music streams to app
The new feature allows users to save played tracks Your Music and add them directly to playlists.
How to build a strategic YouTube dashboard: A guide to YouTube Studio and beyond
A strong YouTube strategy starts with understanding your data. While the native YouTube dashboard, officially known as YouTube Studio, gives you...
Community marketing: How to use it to drive customer advocacy and reduce CAC
Community marketing is a growth strategy centered on participation. It brings customers together to share knowledge, solve problems, and build...
Competitor analysis tools marketing teams actually use in 2026
Competitor analysis tools are software platforms that help marketing teams monitor and compare competitor strategies across SEO, social, PPC, and...
How Much Do Keywords Matter in 2026?
As keyword targeting continues to evolve, you may be wondering if exact-match keywords still matter. Learn how machine learning and NLP have shifted...
Meta hikes ad prices in six countries
The company announced location-based increases ranging from 2% to 5% and said it would no longer be covering the cost of digital service taxes and...
Facebook expands affiliate program to include brand links
The new self-serve feature allows creators to select from a range of relevant products and earn sales commissions from their Reels content.
Snapchat drives TV viewership, promotions
A new study in partnership with Omnicom and Ipsos found that the app’s users are more likely to watch a show after discovering it on social media...
LinkedIn is a leading source for AI answers
Two news studies identified the professional social network as a key resource across multiple artificial intelligence chatbots.