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How to optimize your website for AI search

Learning how to optimize your website for AI search is one of the hottest skills for marketers right now, because the audience for these tools is growing fast. Monthly unique visitors to the major answer engines climbed from 634 million in Q1 2025 to 904 million in Q1...

X adds new anti-lawsuit provision to terms of service

The platform’s user responsibility agreement now requires waivers for class action and jury trials, even as the app faces a current court case.

Meta keeps trying to make digital assistants happen

With the launch of Muse, company CEO Mark Zuckerberg is once again leaning into the idea of optimizing human experiences to maximize efficiency.

The 11 Best Social Media Analytics Tools for Creators and Marketers

When I first started posting on LinkedIn consistently, I couldn’t understand why some posts were a huge hit, while others flopped. That is, until I started monitoring my social media analytics.Suddenly, it all became much clearer: I had data that pointed to which...

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