Ampli.fy
How to start selling with YouTube Shopping and turn viewers into customers
Billions of people use YouTube daily as an entertainment hub, classroom and search engine. Now, they also use it for finding and buying products. A Google survey showed YouTube is 1.6 times more likely to influence buying decisions than any other social platform. With...
Social media listening in 2026: A strategy guide
Key takeawaysSocial media listening tracks conversations across platforms, forums, and the web to surface insights that shape marketing, product, and customer experience decisions.A strong social listening strategy ties to specific business goals like improving...
Meta Unveils New AI Ad Tools, Including Improved Video Generation Options
Meta's latest AI-powered ad tools provide more options for creative generation.
Facebook Announces That All Video Uploads Will Now Be Reels
Meta's leaning further into the Reels format.
A guide to crafting seamless Instagram carousel posts
A picture is worth a thousand words. But sometimes, one picture alone may not be enough to tell the whole story. That’s where Instagram carousel...
Unhinged marketing has gone mainstream, but consumers crave honesty
We’re back with the latest edition of our series, @Me Next Time, where we invite Team Sprout and some of our favorite social experts to share how...
Trash AI Content, Experimental Budgets, and TikTok for B2B: Ross Simmonds Unfiltered
If you’ve ever stared down a sea of bland AI content and whispered, “Is this my job now?”, you’ll enjoy this master's take: "The amount of blog...
The unconventional, scrappy tactics I used to grow a newsletter to 40K subscribers
You know that moment when you stumble on a brilliant growth tactic hidden in a Reddit thread or buried deep in a comment section? That's the kind of...
8 ways to use AI in digital marketing [+ examples]
ChatGPT and Google Bard have entered the chat. If you haven‘t joined the conversation around artificial intelligence (AI) in digital marketing,...
The actual recession marketing tactics that helped brands survive + how your team can implement them
In 2020, I interviewed Andrea Lisbona for Forbes about her less than two-year-old hand sanitizer brand, Touchland. The pandemic was wreaking havoc...
Does AI Search Traffic Convert Better Than Traditional Search? For Ahrefs, Yes: 0.5% of Visitors Drove 12.1% of Signups
The terminology in this industry is evolving. I’m defining AI search as search that happens in AI assistants like ChatGPT, Copilot, Gemini, etc....