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Obstacles in marketing automation and how to fix them [2026]

Most obstacles in marketing automation aren’t actually automation problems. 86.4% of marketing teams now use AI somewhere in their workflows. Yet, measuring ROI still tops the challenge list at 33%, according to HubSpot’s 2026 State of Marketing Report. Ultimately,...

Meta makes Muse agents speak

The artificial intelligence-powered tool will be able to recognize conversation queries and respond in a voice selected by the user.

Meta, TikTok and Google push back on California law

The online giants are arguing that a new law set to take effect next year violates First Amendment rights and oversteps regulatory boundaries, per Reuters.

9 best social media compliance tools for 2026

Key takeawaysSocial media compliance tools help enterprises manage regulatory risk, approval workflows, archiving, and audit readiness across every social channel.The right tool depends on your industry, team size, and regulatory requirements, so there is no single...

2025’s Lingering Questions

Lingering Questions is one of my favorite parts of the Masters in Marketing newsletter, because it’s an opportunity for marketers to talk directly...

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