News - Amplitude Marketing

6 generative engine optimization benefits every marketer should know

You’ve seen it with your own eyes, reader. The way buyers discover brands is changing faster than most marketing teams realize. But the audience...

Claude Skills for SEO and Marketing: What They Are and How to Use Them

It pulls the article and generates three to five distinct LinkedIn posts. Before that, every LinkedIn post started the same way. I’d re-explain the...

On-Page AEO: 4 Writing Frameworks for Better AI Visibility

Dan Petrovic wrote a great article explaining why human-friendly content is AI-friendly content. In a nutshell, there is a striking parallel between...

Digital Marketing Optimization: 10 Best Strategies to Increase Marketing ROI

Digital marketing optimization plays a major role in whether a marketing program grows or remains stagnant. Most teams are running campaigns,...

How Does AI Get Its Information? Training Data, RAG, MCPs, and APIs Explained

Each data layer has its own pros and cons, so if you’ve ever wondered why an AI confidently told you something wrong, why one tool seems to know...

Pinterest for small business marketing: A guide for 2026

Pinterest for small business marketing is one of the most under-leveraged growth channels available to marketers today. While most brands chase...

Threads adds new posting options and animated mini stickers

The platform will automatically separate longer text blocks into multiple posts, as well as offer a limited rollout of animated stickers.

Meta announces AI support for SMBs and rural companies

Joel Kaplan, Meta’s chief of global affairs, said the initiatives were part of a broader push to help U.S. entrepreneurs use artificial intelligence...