Ampli.fy
YouTube tests 90-second unskippable ads on CTV
The company’s overview of nonskippable ads still lists 60-second ads as the maximum length available, but a Reddit user discovered longer segments.
LinkedIn adds video playback speed controls
Users can now decide whether to play in-stream videos at half speed or double speed, providing new ways to engage with short-form clips.
AI Marketing Examples: 13 Times AI Actually Delivered
The examples in this article prove the opposite: AI’s value is removing grunt work and constraints, not replacing the humans who understand your...
How travel influencers are transforming the UK tourism industry
The creator economy has turned the tourism industry on its head. Today, UK travel marketing runs on influencer partnerships. Travel influencers are...
What we learned building SalesBot — HubSpot’s AI-powered chatbot selling assistant
When I first joined HubSpot’s Conversational Marketing team, most of our website chat volume was handled by humans. We had a global team of more...
How Australian brands can use chatbots to improve customer care
Australian customer care teams are under more pressure than ever, managing rising ticket volumes, stretched resources and increasingly multilingual...
Automated email segmentation: Setting up for better targeting
Automated email segmentation uses dynamic rules and real-time data to group contacts automatically, eliminating manual list updates while boosting...
Top 7 use cases for AI personalization in marketing
As a marketer and consumer, few can explain the impact of AI personalization quite like yours truly. I’ve created (and received) hundreds of...
Best AI workflow automation tools for growing businesses
AI workflow automation tools connect apps, data, and departments to execute tasks automatically — reducing manual work and improving efficiency...
AEO vs. GEO explained: What marketers need to know now
Marketers use AEO and GEO interchangeably, but there is a difference, and that’s what will be defined and explained in this article. In brief, AEO...
Fresh Content: Why Publish Dates Make or Break Rankings and AI Visibility
Fresh content or content freshness simply means how new or recently updated a page is. Keeping your content up to date tells Google and AI...
