Ampli.fy
4 marketing takeaways from Taylor Swift
Perhaps you’ve heard that Taylor Swift recently released a new album, The Life of a Showgirl. Not only did the full-length smash sales records, but it also spawned endless musical analysis (Who exactly is “Father Figure” about?) and viral moments (Is the mystery of...
Inside Crocs marketing: What they do differently on social media (and why it works)
If there’s any brand that understands the power of the comeback, it’s Crocs. Its most recognizable product—lightweight, perforated clogs—were a fashion staple in the early to mid-2000s. However, the fallout from the 2008 global recession paired with overproduction...
My 5 Favorite Ahrefs Use Cases for Content Marketers
Here are five of my favorite ways to use Ahrefs for content marketing: Let’s be honest: we all snoop on our competitors to see what’s working (and...
Article complaining about being outranked on Google being outranked by Reddit
How Google is killing independent sites like ours from HouseFresh talks about an ongoing complaint from smaller publishers and site owners about how...
Experience a key factor during Google algorithm updates, analysis finds
Websites using first-person pronouns, first-hand experience and a cookie consent banner were more likely to see positive visibility gains during...
YouTube Analytics now shows top-earning Shorts, Videos on Demand, and Lives
YouTube Analytics now tells creators their top-performing content across Shorts, Videos on Demand, and Lives. Now, when you check the revenue by...
Google Ads finally resolves ‘Confusing Ad Text’ issue for most users
Google Ads finally resolved the “Confusing Ad Text” and other content quality label errors for “the vast majority of affected users”. For those...
X’s surge in traffic for advertisers is fake, report claims
X reported a significant surge in traffic during the Super Bowl weekend – but the majority of that traffic was allegedly fake. The social media...
Walmart is buying TV maker Vizio to boost ad revenue
Walmart confirmed plans to buy TV marker Vizio for $2.3 billion. The retail giant hopes the deal will boost its ad business by leveraging Vizio’s...
Forget PageRank: Here’s why you should focus on ranking instead
Despite new trends and innovative tools like AI stealing the limelight occasionally, many competitive industries continue to focus their SEO efforts...
SEO for user activation, retention and community
SEO has traditionally been viewed as an acquisition channel, focusing on ranking websites to generate more traffic and leads. However, the role of...