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Do AI Assistants Link When Mentioning Brands? For Ahrefs, Only 28% of the Time
But here’s what matters more: in our case, the mentions that do include links appear on high-volume queries. This means your actual visibility—measured in impressions rather than raw citation counts—can be far higher than your link percentage suggests. In this…Read...
How UK brands use humour as a secret weapon on social media
Humour is a hugely powerful currency on social media in the UK and the country’s smartest brands know it. They aren’t just chasing the next viral gag. They’re weaving humour into the very fabric of their marketing strategies. This approach isn’t about posting a cheeky...
Top SEO Tips for 2024 — Whiteboard Friday
It's no surprise that in 2024, the main theme that we're going to see is how to manage SEO in an AI landscape. Crystal shares her top SEO tips to...
15 Post-Purchase Email Examples to Inspire Your Next Campaign
I recently ordered a swimsuit online to get ready for a beach vacation. Choosing between hundreds of swimsuit styles after months in sweats is...
How to Use WordPress: Ultimate Guide to Building a WordPress Website
When you‘re just getting started with making a website, I know that the process of learning how to use WordPress can feel overwhelming. We’ve all...
Boost Business Growth With a Brand Awareness Strategy (2024)
As you gain brand awareness for your business, learn how to transform this exposure into real sales. Get insights from successful brand campaigns...
Google Ads Editor version 2.6 launches with 8 new features
Google has rolled out its Ads Editor version 2.6, with eight new features and updates for advertisers to utilize to improve the efficiency of their...
Google addresses third-party cookie deprecation concerns: ‘It’s time to move’
Google advised advertisers to take urgent action by investing in AI as it addressed potential third-party cookie deprecation delays. The UK’s...
Google Ads will automatically start pausing ad groups with low activity
Google Ads will automatically start pausing ad groups with low activity. From March 11, ads groups created at least 13 months ago and have not had...
TikTok launches monthly trends round-up series, including content tips
TikTok is providing a roundup of the latest trends gaining traction in the app with a new Trends Digest series. The monthly updates offer content...
Threads Launches Live Test of its API, Enabling Content Scheduling in Some Third Party Apps
Now you can schedule Threads updates from some social media management tools.