Ampli.fy
AI Search ROI Is Messy. Here’s How to Measure It Anyway
Forrester found 94% of business buyers now use AI search when buying, rating it above vendor websites, product experts, and sales reps. B2C isn’t far behind: NielsenIQ puts it at 42% of consumers researching products with AI. That’s why bigger…Read more ›
Meta adds parental oversight to Meta AI app
The company is including supervision controls to allow parents and guardians to see the topics their children have been inquiring about, but not the conversations.
Snap opens pre-orders for Specs AR glasses
The $2,195 devices come in two sizes and feature hundreds of custom built Snap Lenses, but the company faces stiff competition from Apple and Meta.
X adds Google Tag Manager integration
The app expanded several areas of its Ad Managers platform to make promotions more accessible to marketers regardless of coding experience.
Threads reaches 500 million user milestone
The app added new communities and algorithm options as it nears the same number of actives as Elon Musk’s X.
Why employee advocacy matters in 2026 + what actually works
Employee advocacy is when your team shares company content or messages on their personal social media. And it’s more powerful than ever: As...
How Sprout Social approaches social intelligence
The real value of social media data isn’t found in a retrospective report or a passive marketing dashboard. True social intelligence is defined by...
How I Use My AI Marketing Assistant After 200+ Hours
Here’s me letting my AI assistant code something for me, while I contemplate the AI doomsday scenarios. But debating the impact of AI on our jobs...
Agentic Marketing: What’s the Big Deal and How to Get Started
You give it a goal like “plan the launch campaign for our new feature,” and it runs the whole job. It pulls competitor positioning, drafts the...
We Analyzed 137K Sites: 97% of llms.txt Files Never Get Read
Using Ahrefs Web Analytics and Bot Analytics, we analyzed the server logs and live traffic of 137K domains, plus the user agents hitting all of...
Meta continues to deflect concerns about facial recognition features
The company has deflected multiple reports, including a new one from Wired, as it attempts to reassure the public that it’s taking “a thoughtful...