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Future of newsletters: 6 trends changing the newsletter industry in the next year
The future of newsletters is bright, but it’s a far cry from its snail mail origins. I’m showing my age here, but back in the late 1900s, I thought newsletters were just something fan clubs sent out in old sitcoms. It wasn’t until much later that I realized they...
Intent-based marketing: How to target ready buyers
In business, to waste time is to waste money so you need a strategy that is efficient and the best use of your resources. With that in mind, intent-based marketing is an optimal strategy for marketers who want to ensure they are reaching audiences who have a genuine...
X Tests New Search Filters for X Hiring
X Hiring has been one of the most successful new additions to the app.
Instagram Updates Hashtag Search to Broaden Discovery
The update will make it easier to find related content from all elements of the app.
The 9 Instagram Metrics You Need to Track in 2024
If you’re like most Instagram users, you probably only track a handful of Instagram metrics. Maybe you check how many likes and comments your posts...
How to Use Instagram for Business and Drive Results in 2024
Is your business still “like”-ing the idea of joining Instagram, rather than confidently sliding into the DMs of the platform’s full potential? It’s...
Reddit Shares Rise in Early Trading after IPO Launch
Reddit is now a publicly listed company.
Snap Launches Sponsored AR Filters as New Ad Option
A new consideration for your Snap promotions.
Google Updates Google Analytics Data Tracking to Ensure Consistency with Google Ads
The update will ensure better uniformity of the data presented in both apps.
Threads Users Can Now Enable Fediverse Sharing
Meta’s looking to link into the decentralized social media experience.
Find UK TikTok Influencers for your brand
Looking to build buzz for your UK-based brand? There’s never been a better time to invest in influencer marketing—especially UK TikTok influencers....