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Instagram Tests Early Access Reels To Help Drive Audience Growth
A new consideration to incentivize IG followers.
Google Highlights Key Search Trends of 2025
The annual Year in Search overview has arrived with a rundown of 2025's top trending searches.
LinkedIn Ads launches dynamic UTMs for campaign tracking
LinkedIn is launching a new solution for monitoring campaign performance without third-party cookies. Dynamic UTMs, which will be available to all...
Turn data into meaningful customer moments by Edna Chavira
In today’s experience economy, customers expect personalized and relevant experiences at every touchpoint. But maintaining that level of...
YouTube issues guidance on when to post content for maximum reach
YouTube issued guidance to creators and marketers on the best times to upload videos for maximum reach. For news, trends, or content with a shorter...
YouTube warns creators not to delete videos
YouTube advised creators and marketers against deleting videos from the platform. Additionally, the app strongly suggested avoiding making videos...
Google expands Product Studio to Australia and Canada
Google Product Studio is now available to merchants based in Australia and Canada. Previously, the suite of free, AI-powered tools was only...
5 reasons why rankings are lying and how to fix them
Your “pretty good” rankings look pretty good. Except they’re not. At least, not when you dig beneath the surface a bit. You’ll quickly realize...
Google adds 3D model markup for product structured data
Google added new details about how to reference or link a specific 3D model to a specific product using product structured data. The new code...
App store optimization: 8 tips to leverage your SEO research skills
App store optimization (ASO) is a bit of a mystery for many SEOs. So, let’s start with the basics. While SEO is geared toward improving website...
Mikhail Parakhin, head of Microsoft Bing Search and Microsoft Advertising steps down
Mikhail Parakhin is stepping down from his role as the head of Bing Search and Microsoft Advertising and may be transitioning to a new role within...