Ampli.fy
I Ran an AI Misinformation Experiment. Every Marketer Should See the Results
Almost every AI I tested used the fake info—some eagerly, some reluctantly. The lesson is: in AI search, the most detailed story wins, even if it’s false. AI will talk about your brand no matter what, and if you don’t…Read more ›
Edits Adds Improved Storyboard Functionality, Expanded Templates
Meta continues to add more functions to its video editing app.
Instagram Chief Says That Follower Counts Are Not a Good Indicator of Account Value
Adam Mosseri says that engagement is a better metric to focus on.
X Announces New Head of Safety as it Looks to Improve its Moderation Processes
Good luck, Kylie McRoberts.
Meta Implements Age Confirmation Checks for VR Users
Meta's taking more steps to protect youngsters using VR.
YouTube Launches AI-Powered Skip Ahead, New Features for Live Streamers
The latest feature updates from YouTube.
Snap Announces 2024 Partner Summit and Lens Fest
Expected a more low key event, following major cutbacks at the app.
13 Strategies to increase Facebook engagement
One of the main components of any social media strategy is increasing your overall social media engagement—and the same goes for Facebook. If you’re...
The rise of virtual influencers: are they here to stay?
The steady popularity of influencer marketing, coupled with rapid advancements in AI and metaverse technology, is fueling the growth of a new social...
TikTok Business vs. Personal — How to Make the Right Choice
Is it better to have a business or personal TikTok account? If you’re a brand or influencer making the leap to TikTok, you want to set up your...
Marketing Budget: How Much Should Your Team Spend in 2024? [By Industry]
Our most recent State of Marketing Report tells us that marketers are pretty confident when deciding where to invest their budget in 2024. We’re...