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Snapchat Shares Insight into Key Trends of 2025
Insights into some of the major trends among Snapchat users in 2025.
Threads Launches More Topic-Based Communities
Threads is looking to encourage more topical engagement in the app.
Ads served on retailers’ websites ‘twice as likely’ to influence U.S. shoppers
Brands are almost twice as likely to influence U.S. shoppers by advertising on retailer websites as opposed to marketplaces, according to a new...
4 YouTube Shopping updates, including Collections and Affiliate Hub
YouTube introduced four new updates for shopping creators, aimed at enhancing conversions, providing inspiration, and offering more choices. These...
Google and world’s largest ad group announce landmark AI collaboration
The world’s biggest advertising group announced a major collaboration with Google that will see it utilize Gemini AI to help produce its ads,...
LinkedIn’s most effective posting strategies unveiled by new study
LinkedIn content has been analyzed to identify posting best practices that lead to the highest success rates. A new study conducted by Socialinsider...
7 ways to use generative AI in PPC
Google leads AI advertising with machine learning integrated across ad campaigns and types. Even with manual workarounds, results tend to suffer...
How to implement a full-funnel PPC marketing strategy
A full-funnel PPC marketing strategy is incredibly important. But do you understand how to implement this strategy in your accounts? This article...
4 Ways New Data Cloud Features Help You Personalize Ads by Salesforce
What’s next in first-party advertising? Our community came together in December at World Tour New York to learn about the latest marketing...
Feeling Stuck: What to Do When You Don’t Know What to Do
Feeling stuck at work is never easy, especially when tasked with unfamiliar challenges. Learn practical strategies to navigate uncertainty, manage...
X is Still Working Through its Re-Branding Efforts
Many references to “twitter.com” remain within the X codebase.