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A Guide to Web Guide: Our Hybrid Search Future
Is Google Web Guide the future of search? Dr. Pete analyzes Google's new hybrid search interface, breaking down the 10 types of "query fan-out" that drive results and explains why search marketers need to prepare for a more conversational search style.
YouTube Tests Still Image Carousels Within the Shorts Feed
Image carousels come to YouTube, just like every other app.
How a sentiment score improves your brand strategy
Traditional methods like star ratings and net promoter scores (NPS) are familiar ways we quantify customer satisfaction. But this is just the tip of...
The complete crisis management guide for marketing leaders
It’s the scenario no business wants to face. A cybersecurity attack or reputational crisis that can turn a normal working day into a sink or swim...
xAI Previews Coming Image Queries in its Grok Chatbot
Elon's AI chatbot will soon also be able to understand visual inputs.
Snapchat Announces New Activations for Festival Season
Some new, themed elements to drive more Snap engagement.
Meta Expands its Tests of Generative AI Features as it Looks to Play a Bigger Role in the Space
All social platforms are still seeking a killer use case for generative AI.
Meta Tests DMs on Threads via Instagram Inbox
Yes, DMs are coming to Threads. No, you won't have a separate Threads inbox.
X Offers New Incentives to Get Brands to Sign Up to X Verified for Organizations
X will now offer equal ad credits for the amount you spend on X Verified.
5 Psychological Tactics to Write Better Emails
Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. I’ve tested 100s of...
The Science of Productivity: How to Get More Done in a Day
It’s estimated that a shocking 60% (or less) of work time is spent productively, according to Atlassian. Time is our scarcest resource, yet we spend...