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X Shares Most Discussed Topics of 2025
Some insights into the most discussed topics in the app this year.
Building systems of trust in the age of AI while staying human at heart
When I joined HubSpot, I stepped into a rare position. I had already spent years as a customer, learning how to build systems creatively with the tools I had access to. Then, I joined the company with the responsibility of modernizing a long-standing customer...
Airbnb dominates in search sentiment report
Airbnb is the leading advertiser in search sentiment, closely trailed by Viacom and Netflix, according to a new analysis of 100 top advertisers. Why...
Structure, consume, learn and retire: Google’s pattern of learning
Over the years, Google has seemingly established a pattern in how it interacts with the web. The search engine provides structured data formats and...
How to fix a huge traffic drop after rebranding
Rebranding happens when companies grow or face big PR problems. As a marketer and SEO expert, you’ll deal with it due to acquisitions, executive...
EU Investigators Launch Probe into TikTok’s Latest Growth Initiative
TikTok's latest program offers rewards for users spending more time in the app.
TikTok Launches New STEM Content Competition to Encourage Education
TikTok's looking to encourage more educational, informative content.
Snapchat Outlines its Updated Efforts to Encourage Civic Participation Ahead of the 2024 Election
Snapchat has been able to help many young voters register and participate in recent polls.
Meta Opens Up its VR Operating System to Third Party Hardware Makers
The expansion is another step towards Meta's broader metaverse vision.
Instagram Adds New Options for Creator Subscriptions
Instagram is now facilitating over 2 million creator subscriptions.
X Pitches Potential Ad Partners on New Opportunities
X has been presenting advertisers with a new vision for its future.