Ampli.fy
What is Answer Engine Optimization (AEO) and how does it change SEO?
If you‘re familiar with the world of SEO, I probably don’t have to tell you there's been a serious shift in its landscape. Marketers are no longer just optimizing content for Google‘s traditional blue links; we’re now optimizing for AI. The shift is called Answer...
SEO audits: How to conduct one that drives traffic growth [+ checklist]
At its core, an SEO audit is a step-by-step review of your website’s technical health, content quality, and search visibility. An SEO audit identifies technical, on-page, content, and link issues on a website. It helps SEO teams identify, prioritize, and fix the...
Instagram Tests Text Overlays and Image Formatting Within Carousel Posts
New options for your IG carousels.
TikTok Shares Key Tips for Fashion Marketers
The new guide provides a range of notes, tips and examples for fashion marketers.
Instagram Clarifies Advice on Single Word CTAs and Longer Reels
Instagram sparked confusion recently when it noted that single word comments can trigger anti-spam meaures.
YouTube Announces Activations for Pride Month
YouTube will be running a range of activations for Pride 2024.
Snapchat Shares Insights into the Environmental Benefits of AR
Augmented reality experiences can deliver significant environmental benefits.
LinkedIn Adds New Premium Video Ad Placement, More AI Ad Tools
Some new ad options coming to LinkedIn.
The past, present and future of influencer marketing, according to Taylor Lorenz
The beginning of the millennium marked the dawn of modern internet culture. For the first time, ordinary people could create loyal global...
6 must-have social media dashboard templates for brands
You’re in a meeting with senior executives and stakeholders and they ask you to quantify your team’s performance across social channels and...
Interesting Examples of Out-of-the-Box Marketing Ideas [Marketing Update]
This week on the Marketing Update on HubSpot.tv, Mike and Karen discussed a couple of crazy, out-of-the-box marketing campaigns. Domino's Goes Real...