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AI search tools marketers should know in 2026

Something big just shifted in how people find answers online. More buyers are skipping the investigation and deliberation of clicking through blue links on Google, in favor of asking ChatGPT, Perplexity, and the like for one direct answer. That changes everything for...

Two Truths and a Lie About Digital PR

You don't need an agency for digital PR. Debbie Chew shares her CIDER framework, a real $1M campaign recovery, and how to get your brand cited by AI.

Instagram Chief warns against eliminating algorithms

Adam Mosseri told reporters in Australia that eliminating the algorithmic feed would create a less engaging experience for users.

3 Ways To Improve Any Ad in Minutes

Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. Back in 2015, I worked...

2024 organic website traffic benchmarks by Edna Chavira

Comparing your website’s organic search performance to the latest industry benchmarks is the best way to contextualize YTD organic search traffic...

Advertisers react to Google keeping cookies on Chrome

After years of back and forth between Google and regulatory bodies, the news finally came in yesterday that Google is scrapping plans to kill...

Google offers enhanced conversions consultations

Google is rolling out a new notification in select Google Ads accounts, offering personalized support for implementing enhanced conversions. Why we...