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How to optimize your website for AI search

Learning how to optimize your website for AI search is one of the hottest skills for marketers right now, because the audience for these tools is growing fast. Monthly unique visitors to the major answer engines climbed from 634 million in Q1 2025 to 904 million in Q1...

X adds new anti-lawsuit provision to terms of service

The platform’s user responsibility agreement now requires waivers for class action and jury trials, even as the app faces a current court case.

Meta keeps trying to make digital assistants happen

With the launch of Muse, company CEO Mark Zuckerberg is once again leaning into the idea of optimizing human experiences to maximize efficiency.

How to schedule Bluesky posts and drive results with Sprout Social

Bluesky is growing fast, but one major challenge remains for brands: the platform lacks native scheduling. Manually publishing updates makes it difficult to maintain consistency, plan campaigns and ensure a strong presence across all time zones. To unlock the full...

Where to Start with AI: A Practical Guide for GTM Teams

Over the past year, I‘ve had hundreds of conversations with business leaders about AI. The pattern is always the same. They’re not short on tools or ambition. They're struggling with where to get started and how to get value. The pressure to adopt AI is real. But...

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