Ampli.fy
Meta simplifies ad performance elements
An artificial intelligence-enhanced setup will streamline Meta Pixel, while Conversions API gets a one-click option.
Snap lays off 16% of its full-time staff
The cuts will impact about 1,000 and also include closing more than 300 open rules as the company looks to artificial intelligence to improve efficiency.
Only 12% of AI Mode Citations Match URLs in the Organic SERP
Why do only 12% of AI Mode citations match organic SERP URLs? Discover how AI Mode selects sources and how to win visibility beyond rankings.
TikTok Shop Rolls Out New Tools Including Expanded Chatbot Access
Additional merchant features include an easier way to send out product samples and new Creator Picks tags.
YouTube Reveals the Top Ad Campaigns for Super Bowl 60
Some of the most popular promotions built pre-game momentum and engaged with creator talent to capture viewer attention.
TikTok Joins European Advertising Standards Alliance
The move comes as the platform looks to reassure regulators that its business practices are aligned with wider regulatory expectations.
Reddit Reveals the Latest Trends Driving Brand Engagement
Nostalgia-driven storytelling and niche-inspired campaigns can help brands and users create more effective engagement in 2026, according to the...
Ireland and Spain Launch Investigations Into X’s Grok
Various other nations have also launched investigations into the artificial intelligence chatbot.
Snapchat Introduces Subscription Model for Its Most Popular Creators
The program will allow users with large followings to monetize content and set up customized monthly pricing tiers.
Post Performance Report: Brands turning cultural moments into standout content
Welcome back to the Post Performance Report—a series where we compile and analyze social media posts and campaigns inspiring us, and break down what...
The data-driven guide to mastering your X (Twitter) dashboard
Proving the business value of your X (formerly Twitter) account is one of social media’s most complex challenges. Even if you carefully track...
