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How to turn data thought leadership into a growth channel, according to Semrush’s marketing lead

For years, we ran data studies at Semrush the way most similar companies did: whenever someone had a good idea and whenever there was time to spare. Mostly, though, our efforts were limited to one or two major reports a year. Then two things happened at once: AI...
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Demystifying Grounding Queries with Real Data

Stop targeting zero-volume keywords. Discover how Google Gemini uses grounding queries to source real-time facts, and how to optimize your content for machine search.
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LinkedIn increases push against inauthentic activity

Although the platform’s active user count in the EU has remained flat, its work to address AI slop has intensified, according to its latest DSA reports.
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Best times to post on LinkedIn in 2026 [Updated March 2026]

Your audience isn’t just scrolling–they’re searching. Will they find you, or forget you? Stop playing by the old rules and relying on gut feelings to schedule your LinkedIn content. The future of LinkedIn engagement is evolving rapidly. The smartest brands are using...

Best times to post on Instagram in 2026 [Updated March 2026]

The competition for feed space is fiercer than ever. According to the 2026 Social Media Content Strategy Report, 70% of marketers plan to increase their investment in Instagram this year. Fortunately, audience appetite is growing alongside it, with 32% of consumers...

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