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What is social CRM? A complete guide for 2026
Key takeawaysSocial CRM connects social media interactions (comments, DMs, mentions) to customer profiles in your CRM, giving teams a complete view of every relationship.It helps customer service, sales, and marketing teams respond faster, nurture leads, and create...
Keyword research for AEO: A guide for winning answer engine traffic in 2026
Keyword research for AEO can feel overwhelming because audiences are searching for almost everything in AI search, and queries are nuanced and personalized. The data isn’t as clear as it used to be. There are no accurate search volumes for AEO search prompts. Yet,...
How to perform a social media competitive analysis (+ free template)
To thrive in a fast-paced digital world means keeping a close eye on the strategies that work for others in your industry. This competitive analysis...
Meta announces plans to collect solar energy in orbit
A new partnership with Overview Energy will reduce downtime for solar facilities, while a deal with Noon Energy is designed to expand storage...
China blocks Meta’s Manus acquisition
The National Development and Reform Commission ruled that the $2 billion deal was invalid, and ordered the companies to unwind.
8 best practices for optimizing your social media workflow
Social media platforms are now the main channel for brand interactions and customer discovery. According to Sprout’s State of Social Media 2026...
X officially launches X Chat
The separate chat app, which was in beta over the last month, offers a dedicated home for DMs but may be overstating its security features.
TikTok lets users add relevant keywords to metadata
Creators can now block or suggest post keywords that align with clips, although the app will still retain oversight to avoid unrelated suggestions.
LinkedIn adds option to filter replies by verified users
The platform has more than 100 million members with verification badges, and the update will give those users priority in post engagement.
Instagram brings simplified AI video to Edits
A new in-stream option will allow users to generate artificial intelligence clips from text prompts, pictures or user videos and add them to posts.
Instagram improves Insights UI, adds new metrics
The updated elements provide a simpler way to access key performance data for posts and Reels.