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Snap promotes group Topic Chats
The app highlighted the popularity of its public discussions during March Madness, though Threads and X still have more active users during live events.
YouTube expands Media Kit insights and adds AI tools
New demographic data points could be valuable for brand partners, while Google’s latest Nano Banana model will help with image generation.
YouTube Expands Access to Communities, Adds New CTV Viewing Insights
A new way to engage with your YouTube audience.
Beyond the Golden Arches: How Two McDonald’s Marketers Win Gen Z
90% of the U.S. population has eaten at a McDonald's over the past year. Whether a Big Mac is your drunk go-to, or you like to bribe your kids with...
The Content Collaboration Framework That Earned HubSpot 6 Million Views
It wasn't too long ago that we weren’t collaborating much across Marketing. If I published a blog post on “SEO strategy”, it became a happy...
Anatomy of a Facebook Ad: How to Create Scroll-Stopping Campaigns [+ Examples]
Let’s be honest: advertising on Facebook successfully is not easy. Its power to attract and close customers for pretty much any industry is...
How To Use Relationship Selling To Win Customers in Retail
Upgrade your retail strategy, from transactional exchanges to relationship selling, to build buyer connections and earn customer trust.More
How To Conduct an Effective Marketing Audit
Discover how a thorough marketing audit refines your strategy by evaluating KPIs, spotting gaps, and optimizing ROI across every channel.More
How To Plan a Website: 8 Steps for Effective Website Planning
Planning a website sets you up for success: When you think through how the user will navigate your site, you can optimize the experience for...
How an AI Recommendation System Can Increase Sales
Discover how AI recommendation systems analyze user data to boost your ecommerce sales with product suggestions.More
The Best AI Content Optimization Tools for 2025
Great optimization tools can identify missing topics and keywords, suggest and refine headers and titles, generate meta-data, and show tons of...