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WhatsApp marketing: How to build a 2026 strategy
Key takeawaysWhatsApp marketing lets businesses reach nearly three billion users through personalized messages, product catalogs, automated conversations, and customer support on a platform with near-98% open rates.Choosing between the free WhatsApp Business App and...
Boosted posts vs. ads: What to know in 2026
Key takeawaysA boosted post amplifies existing organic content with a budget, while a social ad is built from scratch in Ads Manager with more targeting, placement, and objective options.Boosted posts work best for quick engagement wins and content testing. Social ads...
Report Looks at Best-Performing LinkedIn Post Types for 2025
Some new insights to help guide your LinkedIn posting strategy.
Did Meta Allow TikTok to Grow in Order to Dilute the FTC’s Antitrust Case?
As Meta heads to trial, it’s interesting to look at the timeline of TikTok’s relative U.S. growth.
ChatGPT and Threads Maintain Download Momentum in March
The latest app download charts via AppFigures.
Meta Begins Training its AI Tools on EU User Data
Meta’s been battling EU regulations to enable expanded AI training.
LinkedIn Expands its Top-of-Feed News Banner to More Regions
LinkedIn’s expanding its news banner to users in Australia and the U.K.
TikTok Adds More Ad Placement Controls, New Guide to Brand Safety Tools
Some new control options for your TikTok ads.
Reddit marketing: How to reach and connect with your audiences
More and more brands are making marketing on Reddit a priority. And with over a billion active users and countless customer communities to reach,...
LinkedIn Launches New Mini-Site of Posting Tips
New tips for your LinkedIn content approach.
Messenger Increases File Size Sharing to 100MB
Now you can send much larger files within Messenger chats.