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How to cross-post on social media without looking spammy in 2026
Key takeawaysCross-posting defined: Sharing adapted versions of the same content across multiple social platforms to save time and extend reach.Why identical posts backfire: Publishing the exact same copy and creative everywhere can read as spam to your audience and...
Social media discoverability: How to get found on every platform
Hearing crickets on your social content? You might have a discoverability problem. Here’s everything you need to know about social media discoverability, including how it works, why it matters, and how to get more eyes on your content. Key takeawaysSocial media works...
TikTok updates its AI video ad tools
The company’s Symphony platform now has access to the latest model from Dreamina Seedance, offering brands expanded creation options.
Google releases its 2026 Holiday 100 gift guide
The annual list of trending topics and products includes roller skates, podcast microphones and Beyoncé’s hair care brand.
LinkedIn explains its improved content recommendation system
The Profile Relevance model uses LLM-generated embeddings to show users more relevant posts from people they don’t follow.
Instagram launches visual effects creator for Edits
Users can describe and build effects without the need for coding, and all approved effects will be available for public use in Instagram Stories.
Meta expands age detection measures for teens
The company said it’s implementing more tools to help protect young users and called on competitors to follow suit.
Branded vs. unbranded queries in AI search — and how to track them
Picture two shoppers. One asks ChatGPT, “Are Nikes good shoes for marathon runners?” The other asks, “What’s the best running shoe?” Both want...
Meta adds mini app creation option to Muse
New functionality allows Meta’s artificial intelligence agent to store task trackers and convert commands into custom interfaces.
TikTok shares gaming and app promotional guides for end-of-year period
The company says the period between Christmas and New Year offers brands an opportunity to help consumers buy something for themselves.
YouTube expands custom feeds and offers new partnership options
The platform is trying to make it easier for users to access personally relevant discovery options using artificial intelligence-enabled responses.