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Snapchat launches loyalty badges for Snap Map locations
Users will be able to compete for top visitor spots on Snap Map and share their rankings with friends.
X introduces topic-based Custom Timelines
The subject-specific feeds will allow users to choose from lists curated around the top 75 discussion topics, and echoes a similar feature Twitter once offered.
Hilton’s SVP, Daniel Reynolds, on the art of brand storytelling
Think of a memorable marketing campaign. Got it? Odds are, that campaign tells a great story — whether it’s a tearjerker Super Bowl ad, a hilarious...
Meta Announces New Partnership with UFC
The partnership will see UFC share more exclusive content in Meta's apps.
Meta Outlines Open Source Contributions in 2024 [Infographic]
A full listing of Meta's contributions, especially on AI development.
Report Looks at Consumer Expectations of Brands on Social in 2025
Some pointers for your social media marketing strategy.
Snapchat Launches Expanded Agency Partner Program
A new program that'll enable agencies to showcase their Snap ads knowledge.
Amazon Makes Last-Minute Bid for TikTok US
Could Amazon expand its empire via the video app?
12 social media sentiment analysis tools for 2025
Knowing if a thousand people mentioned your brand last week is helpful. But I find the real insight comes from knowing how they talked about your...
Instagram algorithm tips for 2025: Everything you need to know
To be loved is to be seen. But when the Instagram algorithm determines how many people see you, and how often, sometimes it’s tough to get that love...
Be an Addition, Not a Substitution: Lessons from Tom Holland’s NA Beer Brand
When actor Tom Holland made the late-night rounds last October to talk about his new company, BERO Brewing, he said that he'd “find myself in these...