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8 best practices for optimizing your social media workflow
Social media platforms are now the main channel for brand interactions and customer discovery. According to Sprout’s State of Social Media 2026 report, 49% of people go to social media first for breaking news, while consumer expectations from brands gear towards...
X officially launches X Chat
The separate chat app, which was in beta over the last month, offers a dedicated home for DMs but may be overstating its security features.
Ecommerce Customer Journey Mapping — How to Set Potential Shoppers Up to Buy [Tips & Template]
Whether you’re running an online store or managing marketing campaigns for an ecommerce brand, it’s worth your while to invest time and energy in...
Social media resources for highly regulated industries
The post Social media resources for highly regulated industries appeared first on Sprout Social.
The HubSpot Blog’s 2025 Social Media Marketing Report: Data from 1100+ Global Marketers
January 18th, 2025, was a dark day for many in the United States. TikTok was banned, sending brands and users into turmoil — and then it resurrected...
Meta Announces Upcoming Webinar on Reels Tips and Tactics
The webinar will provide pointers on how to make the most of your Reels efforts.
Reddit Adds Partner Collaboration Within its Ads Manager Platform
A new way to build collaborative Reddit ads campaigns.
WhatsApp Outlines Latest Updates, Including Group Chat Indicators, Document Scanning, and More
An overview of the latest, smaller tweaks and updates from WhatsApp.
Canva Adds LinkedIn Video Creation Templates
An easier way to create more engaging video content in the app.
Snapchat Will Now Enable Brands to Sponsor its Creator Education Events
The option will provide more ways for brands to connect with Snap creators.
Snapchat Shares Research into Travel Purchase Influences
New data on what's driving travel purchase decisions ahead of the summer season.