News - Amplitude Marketing

TikTok Expands Music Options With SoundCloud Integration

A new way to expand music discovery via TikTok clips.

Google Announces a Range of AI Powered Ad Updates at Marketing Live

Google's rolling out a range of AI-powered tools for advertisers.

The ultimate guide to LinkedIn ads: Mastering your B2B marketing

As the number one professional network, LinkedIn is the best place to reach a B2B audience. The platform has millions of industry practitioners and...

Post Performance Report: The best brand milestone campaigns on social

We’re back with another installment of the Post Performance Report (PPR)—a series where we compile and analyze social media posts and campaigns...

Get advice from billionaires with an AI-crafted board of directors, tips from HubSpot’s CMO

Do you ever look at CEOs and wonder, “What makes them so successful?” I‘ll tell you their secret: It’s not what they know, it's who they know. Every...

The inclusive marketing strategies Zumba, Lysol, Wistia, and more are using to grow, straight from marketing leaders

Growth is the mandate for brands each year. One way to grow? Create offerings that appeal to a wider group of people. That’s where inclusive...

LLMO Is in Its Black Hat Era

That’s where we are with optimizing for visibility in LLMs (LLMO), and we need more experts to call out this behavior in our industry, like Lily Ray...